Our journey began in 2012 with the inaugural Portside Food and Wine Festival. The 2013 event brought new and exciting things including the new name; “Relish Fraser Coast”. We have built this event into a regional showcase to promote and celebrate our regional produce and food industry and also provide a total festival experience to broaden market appeal for this already popular weekend in Maryborough.
2016 proved to be popular with fine weather and a great crowd, with the program extended into the early evening to satisfy those looking to enjoy the sun set in the park with a glass of wine and some relaxing tunes. Some new additions to the program included the Demonstrations Marquee and the Rosemount Wine Bar. The Food Lovers Marquee was packed, all keen to catch the finest chefs from around the region cooking up a storm.
Off the back of another fantastic Relish Food & Wine Festival and with the development of the Fraser Coast Food Story, 2016 will be the most exciting year of the Relish brand to date.
A New Chapter
A new chapter highlighting the many flavours of the Fraser Coast is beginning with the launch of the Relish Food Story.
Fraser Coast Tourism & Events, in conjunction with industry partners, is delighted to unveil the Relish Food Story project - an extension of the hugely popular Relish Food and Wine Festival held in Maryborough each June.
With the growth in the 'local and regional' trend, people understand the importance of local products more than ever. The public shift away from cheap, imported goods has become evident as people become more concerned with sustainable, local products. The purpose of the Relish Fraser Coast food story is to promote the unique food story of the Fraser Coast, instilling pride in our fantastic food and agri-businesses.
The Relish Food Story will encompass the much loved Relish Food & Wine Festival and establish some fantastic new initiatives for both the public and businesses.
What Relish means to us...
Relish Fraser Coast branding has been designed to connect a strategic regional marketing campaign to this event. Tempting consumers (residents and visitors) to “relish” their Fraser Coast experience – an unexpected package that provides a strong sense of pleasure and enjoyment – relaxed, laid back and fun.
- enjoy something
to enjoy or take great pleasure in an experience
we relished every minute of our day
- enjoy eating something
to enjoy the taste of a particular food or drink
a liking or appreciation of food or of an experience
a relish for adventure
- spicy side dish or accompaniment
a spiced side dish or accompaniment to food
- strong taste
a pleasing sensation of strong taste or flavour
- interest or excitement
especially when it makes something more enjoyable
the incident added relish to an otherwise dull weekend